Lead Management is a hot topic right now. So is Social CRM and Marketing Automation. Brands are investing heavily in these areas looking to measure each touch point where the company interacts with a customer as well as measuring the success of its tactics. Since there is no one perfect platform, companies are stitching together fresh-technologies with their existing infrastructure. It takes expertise and expertise in data strategy to do this in a cost effective and timely manner. Reaching SMBs’ roots are in this area. We fine – tuned our craft by working closely with the data gurus at American Express and other leading companies. And we have spent years working with technology companies on platform integration.